The Pig Idea

The Pig Idea is an initiative set up by Thomasina Miers, the founder of Wahaca, and Tristam Stuart, the guy behind the brilliant Feeding the 5000 campaign, making 5000 lunches out of food that would otherwise have been thrown away. Their new idea is that pigs should be fed food waste i.e. food that is unfit for human consumption but is totally fine for pigs and that would otherwise been sent to landfill.

Actually this isn’t a new idea, it’s a really, really old one, pigs got domesticated in the first place because they were so great at “recycling” our food waste into delicious pork and bacon. Mmm bacon… wait where was I? Oh yeah, our crazy present day situation where pigs have been banned from being fed food waste and so have to eat specially grown soy feed. THIS IS NUTS. Rainforest is being chopped down to grow this feed, farmers are having to pay ridiculously inflated prices for it, food waste is rotting in landfill. So would you like to help save the rainforest, help our hard pressed farmers and create some delicious bacon in the process? Mmn bacon… Must. Stay. Focussed. That’s a rhetorical question, who wouldn’t right? Well very little is required of you to do these multiple good deeds. Just follow these 3 steps:

1)      Sign this pledge to tell our politicians that a lot of us want this

Do it. Do it now. Done? Great, maybe read some of the stuff on the website that will tell you more about why this is so important.

2)      Tweet  @ThePigIdea with any great pork recipes you have or any great puns for pork based dishes and hashtag it #peoplespig . If your recipe wins you’ll get to help cook it live on stage with Thomasina Miers on 21/11/13 and you could win dinner for 4 at Wahaca!

3)      Get yourself to Trafalgar Square on 21/11/13 between 12-4 pm. You’re going to want to put this date in your diary because some amazing chefs are going to be cooking a free lunch with the pork from eight pigs that have been reared on food waste. Yeah you heard me right FREE FOOD. Really we’re helping by stuffing our faces, we’re just selfless like that!



About goantolondon

International food and travel blog by London based British Goan duo: Jason and Chiara Pinto. Twitter: @goantolondon @jasonpinto100 @chiarapinto About Goa: Goa is a small state on the western coast of India. Though the smallest Indian state, Goa has played an influential role in Indian history. Goa was one of the major trade centers in India, thus it had always been attracting the influential dynasties, seafarers, merchants, traders, monks and missionaries since its earliest known history. Throughout its history Goa has undergone continual transformation, leaving an indelible impression on various aspects of its cultural and socio-economic development. History of Goa: The East-West symbiosis of Goa makes it different from other parts of India, more than the historical and social niche. The history of Goa is a sweet and sour story of colonial heritage, oppressive rulers, a glorious culture, and uneventful immediate past. As a land with the identity of its own, Goa was brought into focus when it was liberated of Portugal from its oppressive rule of around 450 hundred years in 1961. Goa was captured and annexed to the Portuguese in 1510 following the urges of trade and demand of spices and also cottons and indigo. But, Goa has a history that starts much before Portugal even thought of Goa being where it is. Goa was coveted and ruled by a great number of Indian kingdoms and dynasties from the 4th century onwards. The first kingdom to rule Goa and Konkan were Bhojas, who were the feudatories of Ashoka in 4th and 5th centuries AD. The city of Chandrapur (present Chandor) was founded by Prince Chandraditya, son of Chalukya King Pulakesin from 566 to 597 A.D. after this, Goa was ruled consecutively by Silahara Dynasty, Kadamba Danasty, and finally Hoysalas from 1022 to 1342 A.D. From the 14th century onwards, Goa became a great trading center on the west coast, especially in the vast trade of horses imported from the Middle East. This was the time for bigger empires to move in and Vijayanagar Empire conquered it in 1344. But there empire was not going to last too long and in 1347, Bahmani Sultans defeated Vijayanagara forces in 1347 and controlled Goa. Afterwards, it was a time of great prosperity and peace for Gpa, especially during the rules of Yusuf Adil Shah and Ismail Adil Shah. They created beautiful houses, fortified Goa, and encouraged local craftsmen. Their liberal and progressive rule was not going to last too long and situation changed in 1510 A.D. Goa for all purposes was not on the Portuguese Radar even after a long time of their presence in India. When the Portuguese nobleman Alfonso de Albuquerque and his cousin Francisco de Albuquerque were sent with a powerful fleet in 1503 on the orders of King Dom Manuel I, the purpose was to defend the cargoes of spices, mostly pepper, against Arab Muslim raiders. The center of spice trade was Calicut at that time and Portuguese had built forts in Cochin and Cannanore. It was in 1506-08 that an opportunistic pirate, Timoja, persuaded Albuquerque to attack Goa and acquire a better land base. This made Goa, Portugal's first real territorial acquisition in Asia. After a brief period of recapturing by the Muslims, Goa Albuquerque finally captured Goa in 1510. The inquisition of Goa in 1540 reversed the previous liberal policy of Albuquerque and imposed strict censorship of literature and new laws to forbade non-Christians from professions. Forced conversions took place continuously, censorship was established on literature, the temples were destroyed, and non-Christian priests, holy men, and teachers were evicted. This led to continuous fleeing of Hindus from Goa to other parts of India. It is not that the relationship with Portugal brought only destruction for the Goans. Portuguese also built great churches like the church of St. Cajetan and Bom Jesus basilica in Old Goa, which is a pilgrimage site for the Christians from around the world. But it is also true that pre-1961; Goa was a highly impoverished region very backward and primitive. It is after the liberation that Goa of today has emerged and it has surprised even the locals many of whom had left their homeland before its liberation. Portugal and India are today friends and Goa continues to be a fascinating blend of Latin and Oriental. Information sourced from:
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